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Writer's pictureFrances fcarhart@outlook.com

Mastering the "Why Us" Supplemental Essay

Once the main Common Application essay is polished and ready, many seniors turn their focus to the supplemental essays required by each college on their list. This part of the application process can become a daunting task, especially when dealing with schools that demand multiple short-answer responses. Highly competitive colleges might require 4-6 additional essays, each with their own unique prompts.


Among these prompts, one stands out as a common yet crucial question: “Why Us?” This essay is your chance to showcase your research and demonstrate why a particular college is a perfect fit for you.


Colleges use this prompt to gauge how well you understand their unique offerings and how you’ll contribute to their community. To craft a standout response, dive deep into each college’s website. Look beyond the basic information—explore their mission statements, academic programs, special initiatives, and campus culture.


Your answer should clearly connect the college’s unique attributes with your own interests and goals. Avoid generic responses that could apply to any school. Instead, highlight specific programs or opportunities that resonate with you personally.


Even though the "Why Us" essay is shorter than the main Common App essay, its importance cannot be underestimated. A thoughtful, well-researched answer demonstrates genuine interest and can set you apart in the competitive admissions process.

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